Why Gen Z’s Relationship with Music Is More Personal Than Ever

Why Gen Z’s Relationship with Music Is More Personal Than Ever

For Generation Z (born roughly between 1997 and 2012), music is far more than mere entertainment—it’s a deeply personal, identity-shaping force. From curated playlists that tell their stories to shared listening habits that build relationships—romantic, friendly and communal—Gen Z engages with music on a level that previous generations seldom did. In this article, we’ll explore … Read more